Learning Snapchat: Terms, Features, & Qualities Companies Should Be Aware Of

Learning Snapchat: Terms, Features, & Qualities Companies Should Be Aware Of

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A Comprehensive Snapchat Glossary: Terms, Definitions, & Examples

When it comes to uninitiated, navigating Snapchat’s content-first software (the software starts straight away to a video clip screen with little to no way on how to continue), functionality, and features are a process that is intimidating. But while many marketers may balk at learning a fresh collection of language terms (what exactly is a “Snap,” anyhow?) and learning just one more social networking platform, Snapchat’s record-breaking growth—the app’s active individual base has grown 30% in past times 12 months, in accordance with Re/Code, and also the wide range of videos that users consume has jumped 400% for the reason that exact exact exact same period—has made advertising on Snapchat a must for brands trying to target the app’s 130 million day-to-day active users.

To aid both individual Snapchat users and CMOs comprehend the functions and popular options that come with this year’s hottest app, we’ve compiled a comprehensive set of the most important Snapchat terms, definitions, and examples. To learn more about just exactly just how brands are utilizing Snapchat to achieve and engage teenagers and audiences that are millennial consult our range of resources below:

Snapchat Marketing Resources:

  • How Brands Can Craft a marketing Strategy that is snapchat
  • What CMOs Have To Know About Snapchat
  • 5 Brands Which Are Crushing Snapchat Advertising
  • Snapchat Vs Instagram: Understanding the differences that are keyInfographic]
  • Where To Find The Best Snapchat Influencer For Your Brand Name
  • Snapchat For Business: How Exactly To Do A Snapchat Takeover

Snapchat terms that are glossary

Snapchat’s innovative approach to social networking has yielded a quantity of unique terms and functionality much unlike individuals with which Twitter and Instagram users could be familiar. Read More